603.380.7309 INFO@BAGS4MYCAUSE.COM

CONGRATULATIONS!

Being a chosen recipient of the Hannaford Cause Bag program is a very exciting opportunity!

These toolkits are designed to support you in all your outreach!

Whether you were chosen for the
Hannaford Helps bag or the Fight Hunger bag, this is your first time or you have been chosen before, we have the toolkit for YOU!

Scroll through the page until you see the toolkit that is the best fit.
Click the tabs where you will find ideas and templates
ready for you to download and customize.

First time being chosen?  Then this is the toolkit for you!

Here are a few quick tips to get you started!

  • Find the reusable bag rack at the Hannaford store and share the location with your supporters.
  • While at the store, introduce yourself to the manager. A thank you goes a long way…
  • Ask the manager if you can hang a sign on the Community Board.
  • When talking about the bag, please refer to it as the Blue Bag with the Good Karma Message. Hannaford has a few different bags/programs and we don’t want to confuse anyone! AND through experience we have found that if you refer to it as the “your cause” bag, often times the associates will not realize you mean the
    Blue Bag with the Good Karma Message…
  • Post frequently on all social media sites! –  Don’t be shy… News feeds cycle quickly.

Below you will find a suggested outline to help with your outreach.

SUGGESTED OUTREACH SCHEDULE

Sending email announcements to your supporters is a great way to share the great news about being chosen for
the Hannaford Cause Bag Program!
The templates below are designed to provide a simple way for you to send continued updates throughout the month,
keeping your supporters and the community energized and engaged!

(Insertions) are bolded within the email documents to make them stand out a bit! Don’t forget to unbold before sending them out!

Click on each link below to download the email templates.

SELECTION ANNOUNCEMENT FOR YOUR TEAM

SELECTION ANNOUNCEMENT EMAIL FOR YOUR SUPPORTERS

LAUNCH DAY EMAIL

ONE WEEK LEFT REMINDER

FINAL EMAIL

Press releases have the ability to bring great legitimacy and attention to an organization.  Included are three sample press releases: pre-program, mid-program, and post-program. The pre-program press release aims to increase awareness of the program and your organization, the mid-program seeks to inform readers of the progress of the program and is also a subtle reminder of the end date, and the post-program provides the final results. We have kept all of the press releases under the 500 word maximum recommended word count, so customize the samples as you see fit!

PRESS RELEASE NO1 – PRE

PRESS RELEASE NO2 – MID

PRESS RELEASE NO3 – POST

Social media is a truly effective tool that will help you stay connected and GROW your community of supporters.
It is also a GREAT way to get the word out!
If you do not have Facebook, Instagram or Twitter accounts, we HIGHLY recommend creating them for your nonprofit.
Even if you are new to social media, we have made the templates easy to use – just cut and paste!

Already savvy with hyperlinks and hashtags? We have included those too!!
~FYI~
Our FB Page: www.facebook.com/hhbagprogram
Hyperlink: @Hannaford Helps Reusable Bag Program
Hashtag: #HannafordHelps

And don’t forget the power of a photo! Everyone LOVES photos!
If you would like to change your Facebook Cover, the photo dimensions are: 4.25″ x 1.575″ (or 851px X 315px)

Remember, there are NO limits to posting!
When you post on Facebook or Instagram, it becomes part of that day’s “news” and by the next day, it will be moved down the list past other posts.
So don’t be shy!
Post again the next day and your message will show up on everyone’s feed!

We have provided posts that are ready to  “cut & paste” with the goal of helping to make the use of social media as easy as possible!
Feel like an ol’ pro? Try utilizing the tips for hyperlinks and sharing!

SELECTION ANNOUNCE POST

LAUNCH DAY POSTS

REMINDER POSTS

DAY 29 POSTS

THANK YOU POSTS

ANY DAY POSTS

Finding the blue Hannaford Helps cause bag with the good karma message is easy!
Here is a picture of the reusable bag rack located in each store.

If for some reason you do not see the rack at your Hannaford, simply ask the store manager
where the reusable bag rack is located and she/he will be happy to show you!

 Posters/flyers are an effective and fun way to share this great news with your supporters and the community!
Simply download the template, fill in your information, print and go!

(Insertions) are bolded within the document to make them easy to find. Don’t forget to un-bold them!

POSTER TEMPLATE

Your company newsletter is another great way to inform your supporters and community about being chosen!
We have included a few entries for you to simply cut and paste.
They include an announcement, a sales update and a final thank you.

Remember to add your information in the red highlighted text.



ANNOUNCEMENT:
 Designed to let everyone know you have been chosen for the program and where they can buy the bag.

___

We have some very exciting news!

The Hannaford Supermarket located in (YOUR STORE LOCATION)
has chosen (YOUR CAUSE NAME) as a beneficiary of the Hannaford Cause Bag program!
This means for the entire month of (YOUR BENEFITING MONTH), every time the blue reusable bag with the good karma message is purchased
at the (YOUR STORE LOCATION)
we receive $1!

This is truly a great opportunity for us, and an easy way for you to show your support for (YOUR CAUSE NAME)!
Please go to the store, find the reusable bag rack and buy a few bags!
And remember to spread the word – the more bags purchased, the bigger donation to (YOUR CAUSE).
For more information about the Hannaford Cause Bag Program, visit www.hannaford.bags4mycause.com.
___


WEEKLY UPDATE: Once your benefiting month begins, we will be sending you weekly Sales Flash emails with
the prior week’s bag sales.  We have included an update entry for you to use to let people know how the month is going.
___

Hannaford Cause Bag Program Update!

We are happy to share that (# OF BAGS SOLD) bags have already been sold at the (STORE LOCATION) Hannaford!
That means (DOLLAR AMOUNT) has been generated in donations for (YOUR CAUSE)!
Thank you to everyone that has visited the (STORE LOCATION) Hannaford and purchased a bag!
With (TIME LEFT IN THE MONTH) there is still time visit the store and pick up
the blue bag with the good karma message!

We thank you for your support.
For more information about the program visit www.hannaford.bags4mycause.com.
___



THANK YOU:
 After the completion of your benefiting month, we will send you an email with your final donation amount. This is a great opportunity to share the news with your supporters along with a message of appreciation.

___

We had a terrific month as the recipient of the Hannaford Cause Bag Program!

Thank you all so much for your support during this great opportunity.
During the month of (MONTH), the Hannaford store in (LOCATION) sold (BAGS SOLD) which means we will be receiving a check for (DONATION AMOUNT)! These funds will help us to (HOW YOU WILL USE THE FUNDS).

Thank you again to everyone who supported us through the purchase of the Hannaford Helps reusable bag!
For more information about the program visit www.hannaford.bags4mycause.com.

___

Click on the link to access photos for all your outreach!

PHOTO LIBRARY HERE!

Have you been chosen before? Congratulations on another round!  The templates and messaging in this toolkit is designed to let everyone know you have been chosen again!

Here are few reminders to get you started!

  • Let everyone know that the blue bag with the good karma message can be found on the reusable bag racks and various registers.
  • Remember to avoid any confusion, please refer to the bag as the Blue Bag with the Good Karma Message.

SUGGESTED OUTREACH SCHEDULE

As you know, press releases have the ability to bring great legitimacy and attention to an organization and any relevant news. Included are 3 samples for you to use!

PRESS RELEASE – NO. 1 PRE

PRESS RELEASE NO. 2 MID

PRESS RELEASE NO. 3 POST

Being chosen again for the Hannaford Helps Reusable Bag Program is such great news and everyone is going to want to hear about it! And as a reminder:

Our FB Page: www.facebook.com/hhbagprogram
Hyperlink: @Hannaford Helps Reusable Bag Program
Hashtag: #HannafordHelps

And don’t forget the power of a photo! Everyone LOVES photos!
If you would like to change your Facebook Cover, the photo dimensions are: 4.25″ x 1.575″ (or 851px X 315px)

SELECTION ANNOUNCEMENT POST

LAUNCH DAY POSTS

REMINDER POSTS

DAY 29 POSTS

THANK YOU POSTS

ANY DAY POSTS

Here is a poster template ready for you to edit and share!

POSTER TEMPLATE

ANNOUNCEMENT – Designed to let everyone know you have been chosen again and where they can buy the bag.
___

We have some very exciting news!

The Hannaford Supermarket located in (STORE LOCATION)
has chosen (YOUR CAUSE NAME) AGAIN as a beneficiary of the Hannaford Cause Bag program!
For this round, we are the recipients at the Hannaford located at (YOUR STORE LOCATION) for the entire month of  (YOUR BENEFITING MONTH)!
As a reminder, every time anyone
purchases the blue reusable bag with the good karma message at this location, we receive $1!

This is truly a great opportunity for us and an easy way for you to show your support for (YOUR CAUSE NAME)!
Please go to the store, find the reusable bag rack and buy a few bags!
And remember to spread the word – the more bags purchased, the bigger donation to (YOUR CAUSE).
For more information about the Hannaford Cause Bag program, visit hannaford.bags4mycause.com.
___


WEEKLY UPDATE – Once your benefiting month begins, we will be sending you the weekly Sales Flash emails with
the prior week’s bag sales.  We have included an update entry for you to use to let people know how the month is going.
___

Hannaford Cause Bag Program Update!

We are happy to share that (BAGS SOLD) bags have already been sold at the (STORE LOCATION) Hannaford! That means (DOLLAR AMOUNT) has been generated in donations for (YOUR CAUSE)!
Thank you to everyone that has visited the (STORE LOCATION) Hannaford and purchased a bag!
With (TIME LEFT IN THE MONTH) there is still time visit the store and pick up
the blue bag with the good karma message!

We thank you for your support.
For more information about the program visit www.hannaford.bags4mycause.com.
___



THANK YOU – 
 After the completion of your benefiting month, we will send you an email with your final donation amount. This is a great opportunity to share the news with your supporters along with a message of appreciation.

___

We had another terrific month as recipients of the Hannaford Cause Bag program!

Thank you all so much for your support during this great opportunity.
During the month of (MONTH), the Hannaford store in (LOCATION) sold (# OF BAGS SOLD) which means we will be receiving a check for (DONATION AMOUNT)! These funds will help us to (HOW YOU WILL USE THE FUNDS).

Thank you again to everyone who supported us through the purchase of the Hannaford Helps Reusable Bag!
For more information about the program visit www.hannaford.bags4mycause.com.

___

As you know, photos are a great way to share the news about the being chosen
and for keeping up momentum throughout your benefiting month!

CLICK HERE FOR YOUR PHOTO LIBRARY!

First time being chosen?  Then this is the toolkit for you!

Here are a few quick tips to get you started!

  • Find the reusable bag rack at the Hannaford store and share the location with your supporters.
  • While at the store, introduce yourself to the manager. A thank you goes a long way…
  • Ask the manager if you can hang a sign on the Community Board.
  • When talking about the bag, please refer to it as the Fight Hunger bag.  Hannaford has a few different bags/programs and we don’t want to confuse anyone! AND through experience we have found that if you refer to it as the “your cause” bag, often times the associates will not realize you mean the Fight Hunger bag…
  • Post frequently on all social media sites! –  Don’t be shy… News feeds cycle quickly.

Below you will find a suggested outline to help with your outreach.

SUGGESTED OUTREACH SCHEDULE

Sending email announcements to your supporters is a great way to share the great news about being chosen for
the Hannaford Cause Bag program!
The templates below are designed to provide a simple way for you to send continued updates throughout the month,
keeping your supporters and the community energized and engaged!

(Insertions) are bolded within the email documents to make them stand out a bit! Don’t forget to unbold before sending them out!

Click on each link below to download the email templates.

SELECTION ANNOUNCEMENT FOR YOUR TEAM

SELECTION ANNOUNCEMENT EMAIL FOR YOUR SUPPORTERS

LAUNCH DAY EMAIL

ONE WEEK LEFT REMINDER EMAIL

FINAL EMAIL

Press releases have the ability to bring great legitimacy and attention to an organization. Included are three sample press releases: pre-program, mid-program, and post-program. The pre-program press release aims to increase awareness of the program and your organization, the mid-program seeks to inform readers of the progress of the program and is also a subtle reminder of the end date, and the post-program provides the final results. We have kept all of the press releases under the 500 word maximum recommended word count, so customize the samples as you see fit!

PRESS RELEASE NO1 – PRE

PRESS RELEASE NO2 – MID

PRESS RELEASE NO3 – POST

Social media is a truly effective tool that will help you stay connected and GROW your community of supporters.
It is also a GREAT way to get the word out!
If you do not have Facebook, Instagram or Twitter accounts, we HIGHLY recommend creating them for your nonprofit.
Even if you are new to social media, we have made the templates easy to use – just cut and paste!

Already savvy with hyperlinks and hashtags? We have included those too!!
~FYI~
Our FB Page: www.facebook.com/hhbagprogram
Hyperlink: @Hannaford Helps Reusable Bag Program
Hashtag: #HannafordHelps

And don’t forget the power of a photo! Everyone LOVES photos!
If you would like to change your Facebook Cover, the photo dimensions are: 4.25″ x 1.575″ (or 851px X 315px)

Remember, there are NO limits to posting!
When you post on Facebook or Instagram, it becomes part of that day’s “news” and by the next day, it will be moved down the list past other posts.
So don’t be shy!
Post again the next day and your message will show up on everyone’s feed!

We have provided posts that are ready to  “cut & paste” with the goal of helping to make the use of social media as easy as possible!
Feel like an ol’ pro? Try utilizing the tips for hyperlinks and sharing!

SELECTION ANNOUNCE POST

LAUNCH DAY POSTS

REMINDER POSTS

DAY 29 POSTS

THANK YOU POSTS

ANY DAY POSTS

Finding the Fight Hunger bag is easy!
Here is a picture of the reusable bag rack located in each store.

If for some reason you do not see the rack at your Hannaford, simply ask the store manager
where the reusable bag rack is located and she/he will be happy to show you!

 Posters/flyers are an effective and fun way to share this great news with your supporters and the community!
Simply download the template, fill in your information, print and go!

(Insertions) are bolded within the document to make them easy to find. Don’t forget to unbold them!

POSTER TEMPLATE

Your company newsletter is another great way to inform your supporters and community about being chosen!
We have included a few entries for you to simply cut and paste.
They include an announcement, a sales update and a final thank you.

Remember to add your information in the red highlighted text.



ANNOUNCEMENT:
 Designed to let everyone know you have been chosen for the program and where they can buy the bag.

___

We have some very exciting news!

The Hannaford Supermarket located in (YOUR STORE LOCATION)
has chosen (YOUR CAUSE NAME) as a beneficiary of the Hannaford Cause Bag program!
This means for the entire month of (YOUR BENEFITING MONTH), every time the Fight Hunger bag is purchased
at the (YOUR STORE LOCATION)
we receive $.25!

This is truly a great opportunity for us and an easy way for you to show your support for (YOUR CAUSE NAME)!
Please go to the store, find the reusable bag rack and buy a few bags!
And remember to spread the word – the more bags purchased, the bigger donation to (YOUR CAUSE).
For more information about the Hannaford Cause Bag program, visit www.hannaford.bags4mycause.com.
___


WEEKLY UPDATE: Once your benefiting month begins, we will be sending you weekly Sales Flash emails with
the prior week’s bag sales. We have included an update entry for you to use to let people know how the month is going.
___

Hannaford Cause Bag program Update!

We are happy to share that (# OF BAGS SOLD) bags have already been sold at the (STORE LOCATION) Hannaford!
That means (DOLLAR AMOUNT) has been generated in donations for (YOUR CAUSE)!
Thank you to everyone that has visited the (STORE LOCATION) Hannaford and purchased a bag!
With (TIME LEFT IN THE MONTH) there is still time visit the store and pick up
the Fight Hunger bag!

We thank you for your support.
For more information about the program visit www.hannaford.bags4mycause.com.
___



THANK YOU:
 After the completion of your benefiting month, we will send you an email with your final donation amount. This is a great opportunity to share the news with your supporters along with a message of appreciation.

___

We had a terrific month as the recipient of the Hannaford Cause Bag program!

Thank you all so much for your support during this great opportunity.
During the month of (MONTH), the Hannaford store in (LOCATION) sold (BAGS SOLD) which means we will be receiving a check for (DONATION AMOUNT)! These funds will help us to (HOW YOU WILL USE THE FUNDS).

Thank you again to everyone who supported us through the purchase of the Fight Hunger reusable bag!
For more information about the program visit www.hannaford.bags4mycause.com.

___

Click on the link to access photos for all your outreach!

PHOTO LIBRARY HERE!

Have you been chosen before?  Congratulations on another round!  The templates and messaging in this toolkit is designed to let everyone know you have been chosen again!

Here are few reminders to get you started!

  • Let everyone know that the Fight Hunger bag can be found on the reusable bag racks and various registers.
  • Remember to avoid any confusion, the Fight Hunger bag reads, “This bag helped to feed someone in need.”

SUGGESTED OUTREACH SCHEDULE

As you know, press releases have the ability to bring great legitimacy and attention to an organization and any relevant news.
Included are 3 samples for you to use!

PRESS RELEASE – NO. 1 PRE

PRESS RELEASE NO. 2 MID

PRESS RELEASE NO. 3 POST

Being chosen again for the Hannaford Helps Reusable Bag Program is such great news and everyone is going to want to hear about it! And as a reminder:

Our FB Page: www.facebook.com/hhbagprogram
Hyperlink: @Hannaford Helps Reusable Bag Program
Hashtag: #HannafordHelps

And don’t forget the power of a photo! Everyone LOVES photos!
If you would like to change your Facebook Cover, the photo dimensions are: 4.25″ x 1.575″ (or 851px X 315px)

SELECTION ANNOUNCEMENT POSTS

LAUNCH DAY POSTS

REMINDER POSTS

DAY 29 POSTS

THANK YOU POSTS

ANY DAY POSTS

Here is a poster template ready for you to edit and share!

POSTER TEMPLATE

ANNOUNCEMENT – Designed to let everyone know you have been chosen AGAIN and where they can buy the bag.
___

We have some very exciting news!

The Hannaford Supermarket located in ( STORE LOCATION)
has chosen (YOUR CAUSE NAME) AGAIN as a beneficiary of the Hannaford Cause Bag program!
For this round, we are the recipients at the Hannaford located at (YOUR STORE LOCATION) for the entire month of  (YOUR BENEFITING MONTH)!
As a reminder, every time anyone
purchases the Fight Hunger bag at this location, we receive $.25!

This is truly a great opportunity for us and an easy way for you to show your support for (YOUR CAUSE NAME)!
Please go to the store, find the reusable bag rack and buy a few bags!
And remember to spread the word – the more bags purchased, the bigger donation to (YOUR CAUSE).
For more information about the Hannaford Cause Bag program, visit hannaford.bags4mycause.com.
___


WEEKLY UPDATE – Once your benefiting month begins, we will be sending you the weekly Sales Flash emails with
the prior week’s bag sales. We have included an update entry for you to use to let people know how the month is going.
___

Hannaford Cause Bag program Update!

We are happy to share that (BAGS SOLD) bags have already been sold at the (STORE LOCATION) Hannaford!
That means (DOLLAR AMOUNT) has been generated in donations for (YOUR CAUSE)!
Thank you to everyone that has visited the (STORE LOCATION) Hannaford and purchased a bag!
With (TIME LEFT IN THE MONTH) there is still time visit the store and pick up
the Fight Hunger bag!

We thank you for your support.
For more information about the program visit www.hannaford.bags4mycause.com.
___



THANK YOU – 
After the completion of your benefiting month, we will send you an email with your final donation amount.

This is a great opportunity to share the news with your supporters along with a message of appreciation.
___

We had another terrific month as recipients of the Hannaford Cause Bag program!

Thank you all so much for your support during this great opportunity.
During the month of (MONTH), the Hannaford store in (LOCATION) sold (# OF BAGS SOLD) which means we will be receiving a check for (DONATION AMOUNT)! These funds will help us to (HOW YOU WILL USE THE FUNDS).

Thank you again to everyone who supported us through the purchase of the Fight Hunger bag!
For more information about the program visit www.hannaford.bags4mycause.com.

___

As you know, photos are a great way to share the news about the being chosen
and for keeping up momentum throughout your benefiting month!

CLICK HERE FOR YOUR PHOTO LIBRARY!