603.380.9339 INFO@BAGS4MYCAUSE.COM
First time being chosen?  Then this is the toolkit for you!

Here are a few quick tips to get you started!

  • Find the reusable bag rack at the Hannaford store and share the location with your supporters.
  • While at the store, introduce yourself to the manager. A thank you goes a long way…
  • Ask the manager if you can hang a sign on the Community Board.
  • Post frequently on all social media sites! –  Don’t be shy… News feeds cycle quickly.

Below you will find a suggested outline to help with your outreach.

SUGGESTED OUTREACH SCHEDULE

 

 

  Sending email announcements to your supporters is a great way to share the great news about being chosen for
the Hannaford Helps Reusable Bag Program!
The templates below are designed to provide a simple way for you to send continued updates throughout the month, keeping your supporters and the community energized and engaged!

(Insertions) are bolded within the email documents to make them stand out a bit! Don’t forget to unbold before sending them out!

Click on each link below to download the email templates.

SELECTION ANNOUNCEMENT FOR YOUR TEAM

SELECTION ANNOUNCEMENT EMAIL FOR YOUR SUPPORTERS

LAUNCH DAY EMAIL


ONE WEEK LEFT REMINDER

FINAL EMAIL

 

 

 

 

Press releases have the ability to bring great legitimacy and attention to an organization.  Included are three sample press releases: pre-program, mid-program, and post-program. The pre-program press release aims to increase awareness of the program and your organization, the mid-program seeks to inform readers of the progress of the program and is also a subtle reminder of the end date, and the post-program provides the final results. We have kept all of the press releases under the 500 word maximum recommended word count, so customize the samples as you see fit!

PRESS RELEASE NO.1 – PRE-PROGRAM

PRESS RELEASE NO.2 – MID-PROGRAM

PRESS RELEASE NO.3 – POST-PROGRAM

 

 

 

 Social media is a truly effective tool that will help you stay connected and GROW your community of supporters.
It is also a GREAT way to get the word out!
If you do not have Facebook, Instagram or Twitter accounts, we HIGHLY recommend creating them for your non-profit. Even if you are new to social media, we have made the templates easy to use – just cut and paste!

Already savvy with hyperlinks and hashtags? We have included those too!!
~FYI~
Our FB Page: www.facebook.com/hhbagprogram
Hyperlink: @Hannaford Helps Reusable Bag Program
Hashtag: #HannafordHelps

And don’t forget the power of a photo! Everyone LOVES photos!
If you would like to change your Facebook Cover, the photo dimensions are: 4.25? x 1.575? (or 851px X 315px)

 

 

Remember, there are NO limits to posting!
When you post on Facebook or Instagram, it becomes part of that day’s “news” and by the next day, it will be moved down the list past other posts. So don’t be shy!
Post again the next day and your message will show up on everyone’s feed!

We have provided posts that are ready to  “cut & paste” with the goal of helping to make the use of social media as easy as possible! Feel like an ol’ pro? Try utilizing the tips for hyperlinks and sharing!

SELECTION ANNOUNCEMENT POST

LAUNCH DAY POSTS

REMINDER POSTS

DAY 29 POSTS

ANY DAY POSTS

THANK YOU POSTS

 

 

 

  Finding the Community Bag is easy!
Simply locate the reusable bag rack at the store and look for the bag shown below!

If for some reason you do not see the rack at your Hannaford, simply ask the store manager
where the reusable bag rack is located and she/he will be happy to show you!

Flyers are an effective and fun way to share this great news with your supporters and the community!
Simply download the template, print and write your selected store location on the dotted line!

Flyer Template

 Your company newsletter is another great way to inform your supporters and community about being chosen!
We have included a few entries for you to simply cut and paste.
They include an announcement, a sales update and a final thank you.

Remember to add your information in the red highlighted text.



ANNOUNCEMENT:
 Designed to let everyone know you have been chosen for the program and where they can buy the bag.

___

We have some very exciting news!

The Hannaford Supermarket located in (YOUR STORE LOCATION)
has chosen (YOUR CAUSE NAME) as a beneficiary of the Hannaford Helps Reusable Bag Program!
This means for the entire month of (YOUR BENEFITING MONTH), every time a Community Bag is purchased at the (YOUR STORE LOCATION)
we receive $1!
This is truly a great opportunity for us, and an easy way for you to show your support for (YOUR CAUSE NAME)!
Please go to the store, find the reusable bag rack and buy a few bags!
And remember to spread the word – the more bags purchased, the bigger donation to (YOUR CAUSE).
For more information about the Hannaford Helps Reusable Bag Program, visit hannaford.bags4mycause.com
___


MID-MONTH UPDATE: Once your benefiting month begins, we will be sending you a mid-month Sales Flash email with bag sales so far.  We have included an update entry for you to use to let people
know how the month is going.

___

Hannaford Helps Reusable Bag Program Update!

We are happy to share that (# OF BAGS SOLD) Community Bags have already been sold at the (STORE LOCATION) Hannaford!
That means $(DOLLAR AMOUNT) has been generated in donations for (YOUR CAUSE)!
Thank you to everyone that has visited the (STORE LOCATION) Hannaford and purchased a bag!
With (TIME LEFT IN THE MONTH) there is still time visit the store and pick up
a Community Bag today!

We thank you for your support.
For more information about the program visit hannaford.bags4mycause.com
___



THANK YOU:
 After the completion of your benefiting month, we will send you an email with your final donation amount. This is a great opportunity to share the news with your supporters along with a message of appreciation.

___

We had a terrific month as the recipient of the Hannaford Helps Reusable Bag Program!

Thank you all so much for your support during this great opportunity.
During the month of (MONTH), the Hannaford store in (LOCATION) sold (# OF BAGS SOLD) Community Bags, which means we will be receiving a check for $(DONATION AMOUNT)! These funds will help us to (HOW YOU WILL USE THE FUNDS).

Thank you again to everyone who supported us through the purchase of the Hannaford Helps Community Bag!
For more information about the program visit hannaford.bags4mycause.com

___

 

 

 

 Click on the link to access photos for all your outreach!

PHOTO LIBRARY HERE!

 

 

There are so many creative ways to promote being chosen for the program!  Check out these great videos from benefiting causes!

Friends of the Cobbossee Watershed – Augusta, ME
ttps://youtu.be/grcSKoxVUKg

Saco Bay Center for Civic Engagement
https://www.youtube.com/watch?v=B2x6UZBLvmI

Franklin Pierce University
https://www.youtube.com/watch?v=sb0uHV5tPtE

 

 

 

Have you been chosen before? Congratulations on another round!  The templates and messaging in this toolkit is designed to let everyone know you have been chosen again!

Here are few reminders to get you started!

  • Let everyone know that the Community bags can be found on the reusable bag racks and various registers.
  • Remember to avoid any confusion, please refer to the bag as the Community Bag.

SUGGESTED OUTREACH SCHEDULE

 

 

 As you know, press releases have the ability to bring great legitimacy and attention to an organization and any relevant news. Included are 3 samples for you to use!

PRESS RELEASE – NO. 1 PRE-PROGRAM

PRESS RELEASE NO. 2 MID-PROGRAM

PRESS RELEASE NO. 3 POST-PROGRAM

 

 

Being chosen again for the Hannaford Helps Reusable Bag Program is such great news and everyone is going to want to hear about it! And as a reminder:

Our FB Page: www.facebook.com/hhbagprogram
Hyperlink: @Hannaford Helps Reusable Bag Program
Hashtag: #HannafordHelps

And don’t forget the power of a photo! Everyone LOVES photos!
If you would like to change your Facebook Cover, the photo dimensions are: 4.25? x 1.575? (or 851px X 315px)

SELECTION ANNOUNCEMENT POST

LAUNCH DAY POSTS

REMINDER POSTS

DAY 29 POSTS

ANY DAY POSTS

THANK YOU POSTS

 

 

 

All you have to do is download the template, print and write your selected store location on the dotted line!

Flyer Template

 

 

 ANNOUNCEMENT – Designed to let everyone know you have been chosen again and where they can buy the bag.
___

We have some very exciting news!
We have been chosen AGAIN as a beneficiary of the Hannaford Helps Reusable Bag program!
For this round, we are the recipients at the Hannaford located at (YOUR STORE LOCATION) for the entire month of  (YOUR BENEFITING MONTH)!
As a reminder, every time anyone purchases either of the Community Bags at this location, we receive $1!

This is truly a great opportunity for us and an easy way for you to show your support for (YOUR CAUSE NAME)!
Please go to the store, find the reusable bag rack and buy a few bags!
And remember to spread the word – the more bags purchased, the bigger donation to (YOUR CAUSE).
For more information about the Hannaford Helps Reusable Bag Program, visit hannaford.bags4mycause.com
___


MID-MONTH UPDATE – Once your benefiting month begins, we will be sending you a mid-month Sales Flash email with your bag sales so far. We have included an update entry for you to use to let people know
how the month is going.

___

Hannaford Helps Reusable Bag Program Update!
We are happy to share that (# OF BAGS SOLD) Community Bags have already been sold at the (STORE LOCATION) Hannaford! That means $(DOLLAR AMOUNT) has been generated in donations for (YOUR CAUSE)!
Thank you to everyone that has visited the (STORE LOCATION) Hannaford and purchased a bag!
With (TIME LEFT IN THE MONTH) there is still time visit the store and pick up
your Community Bag!

We thank you for your support.
For more information about the program visit hannaford.bags4mycause.com
___



THANK YOU – 
 After the completion of your benefiting month, we will send you an email with your final donation amount. This is a great opportunity to share the news with your supporters along with a message of appreciation.

___

We had another terrific month as recipients of the Hannaford Helps Reusable Bag Program!
Thank you all so much for your support!
During the month of (MONTH), the Hannaford store in (LOCATION) sold (# OF BAGS SOLD) which means we will be receiving a check for $(DONATION AMOUNT)! These funds will help us to (HOW YOU WILL USE THE FUNDS).

Thank you again to everyone who supported us through the purchase of the Hannaford Helps Community Bag!
For more information about the program visit hannaford.bags4mycause.com

___

 

 

 

 As you know, photos are a great way to share the news about the being chosen
and for keeping up momentum throughout your benefiting month!

CLICK HERE FOR YOUR PHOTO LIBRARY!

 

 

There are so many creative ways to promote being chosen for the program!  Check out these great videos from benefiting causes!

Friends of the Cobbossee Watershed – Augusta, ME
ttps://youtu.be/grcSKoxVUKg

Saco Bay Center for Civic Engagement
https://www.youtube.com/watch?v=B2x6UZBLvmI

Franklin Pierce University
https://www.youtube.com/watch?v=sb0uHV5tPtE