Hannaford Fight Hunger Bag - New

Click the button below to download our Marketing Toolkit, which provides an outreach checklist, tips and templates to guide you through a four step process to success: Educate, CommunicateMotivate and, finally, Celebrate!

Bag marketing toolkit cover photo


Weeks 1-2: Use our informational guide to educate yourself and your staff about the opportunity to raise funds as the selected non-profit in the Hannaford Helps Reusable Bag Program.


Weeks 3-4: Spread the word! Use our email templates, social media posts and press release draft to blast the news out to your community.


Weeks 5-8: Bags Sold = Donations Raised! It's GO time! Send your supporters to the store to purchase the bag and start raising funds for your organization!


+8 Weeks: Approximately 8 weeks after the conclusion of your month in the program you will receive a check in the mail for the funds you have raised.